HomeMy WebLinkAbout08142019 PACAB Laydown - Chamber 002111 l dm
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Marketing & ,City Contract I Seward Chamber of Commerce, CVB
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2019
50%2017 bed taxi $260,454.00 City of Seward Marketing
Communications Manager $50,000.00 Project Manager on all Collateral - Print& Electronic
Print and Web Advertising _
Social Media Campaigns $2,000.00 FaceBook, Social Media Campaigns
$18,000.00 [Graphics/Production Seward.com
$12,500.00 Seward Guide Distribution, Postage_Freight
$5,000.00 I Bells Travel Guide, Alaska Channel
$6,000.00 _ KPTMC, ATIA, Milepost, Alaska Magazine, JBER Guide
$3,500.00 [Buy-in Alaska State Map
$47,000.00
Trade Shows/Forums
$7,200.00 Pacific Marine Expo, Advertising, Give-aways
$6,000.00 San Francisco Adventure Travel Show
$2,700.00 Great Alaska Sportsmans Show
$15,900.00
Media Support $3,500.00 Media Support/Journalist trips to Seward
$3,500.00
EcDev Programs&Services $25,000.00 Blue Piseline Incubator Manager/SDBC Adviser
$600.00 [Alaska Business Week Scholarship
$2,000.00 Chamber Open House/ FAM Tour --
_ $1,500.00 kSocial Media Workshops: Members
$1,000_00 [Alaska Start Up Week _
$8,250.00 'Seward Economic Growth Plan
$38,350.00
Conferences $1,900.00 Alaska State Chamber Conference
$1,950.00 ATIA Fall Conference
$600.00 KPEDD Industry Outlook Forum ,J 2.n 2 ',j ' ;ee it, p.d ,d
$4,000.00 Board of Fish (Seward 2019) - Other?
$8,450.00
Event Promotion
$12,500.00 IMMR & July 4th Advertising, includes event guide
$15,000.00 ISalmon Derby Advertising, includes radio & brochure
$10,000.00 I June Event Advertising, radio & brochure
$4,000.00 i Support to Community Events - Mermaid Festival, AVTEC 50th
$3,000.00 [Volunteer Support _
$4,000.00 Winter Promotions -Winter Video, Winter Weekends
$48,500.00
Visitor Center Operations $48,754.00 Staffing, Utilities, Building, IT, Restrooms, _
Grounds& Building Maintenance
$48,754.00
$260,454.00 [ Total City Marketing Plan 2019